Bitget’s new COO to aim for Middle Eastern, Latin American expansion

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Centralized crypto alternate Bitget has appointed Vugar Usi Zade as the brand new Chief Operations Officer. 

In a podcast at this time, Usi Zade says that he desires to steer Bitget’s growth into new markets, specializing in areas like Latin America, the Center East, and Africa. His function can even be integral in strengthening the corporate’s affect in Southeast Asia and Europe.

At Bitget, Usi Zade’s duties will embody main go-to-market groups and spearheading strategic growth efforts. 

His appointment is a strategic step for Bitget, which goals to boost its world footprint and affect throughout the broader cryptocurrency ecosystem. The appointment of a brand new CEO comes on the again of a considerably profitable 2023 for the alternate.

Bitget’s native token, BGB, has elevated by over 210% up to now yr, changing into the eleventh largest exchange by quantity, overtaking standard platforms like HTX,, and Upbit. 

Earlier than Usi Zade’s present function at Bitget, he held the title of head of promoting at Sony. His expertise extends to main organizations like Fb, the place he was instrumental of their growth to 45 nations.

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