Friendzone, Polygon partner to innovate social media via blockchain

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Friendzone goals to foster influencer communities utilizing real-time adaptive pricing and reward distribution, permitting builders to create new apps for his or her viewers.

Friendzone has launched on the Polygon proof-of-stake (PoS) blockchain right now, with plans to maneuver to Polygon zkEVM later.

Based on CEO and Co-Founder Kevin Lu, Friendzone affords a dual-layered platform, and “Selecting Polygon PoS as our first blockchain was a strategic resolution rooted in our shared dedication to scalability and our alignment within the improvement of consumer-centric Web3 purposes.”

“The floor half is user-friendly and lets individuals handle their social connections and actions,” Lu mentioned in a press launch. “The deeper half, known as LayerSocial, permits builders to create new apps that use the platform’s social connections and knowledge.”

Earlier than adopting blockchain know-how, Friendzone facilitated early registrations and social engagement by means of an off-chain utility. The platform, developed by pioneers from Band Protocol, Synthetix, and Koinly, aspires to broaden its ecosystem by means of integration with different apps.

This method follows the August launch of, which initially generated appreciable pleasure by enabling influencers to monetize their networks by means of a chatroom-like service, although curiosity waned considerably within the following months.

In a development spurt, Friendzone reported a greater than 600% enhance in registered customers from December to January, alongside the completion of 10,000 person quests in January alone. Initially, entry to its pre-launch progressive internet app was restricted to a choose group of companions, traders, and occasion attendees, resulting in over 3,000 early registrations.

Polygon additionally not too long ago partnered with Immutable to launch their zkEVM Mainnet, which launched an ecosystem designed for gaming that emphasised Ethereum-backed safety, scalability, and gas-free experiences for players.

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